CJ-3B Advertising and Literature

	Catalogues Jeep Specialized Vehicles and Equipment -- forklift, back hoe, ambulances and more. Jeeps in Public Service -- 1950's promotional booklet for government. Jeep Industrial Equipment -- 1950's promotional booklet for business. Jeep Fire Equipment Literature -- from several booklets. Jeep Vehicles for Aircraft Ground Support -- specialized trucks for airport service. Sears Jeep Parts Catalog -- aftermarket supplier for many years. 4Wheel Drive Hardware Catalogue -- first CJ-3B to make the cover.
	Advertising "Cavalcade of Jeeps", 1954 -- a unique roadshow of special equipment. Long-Lost 1953 Newspaper Ads -- including The CJ-3B Page Coloring Book. More 1953 Newspaper Ads -- including an Aero-Willys ad. 1953 Magazine Ads for Willys -- from LIFE and the Saturday Evening Post. Farm Journal Jeep Ads, 1953 -- no-nonsense Universal Jeep ads. Fortune Magazine Ad, 1954 -- Jeeps for big business. Jeep Ads for South America -- from Popular Mecanica, Life, Reader's Digest. Hitch Up the Old and the New -- 1962 dealership ad.
	Magazines CJ-3B Magazine Articles -- interesting clippings from automotive mags. CJ-3B's in Other Magazine Ads -- Camels, winches, Roy Rogers. MI Tests The New Jeep -- classic 1954 review by Tom McCahill from Mechanix Illustrated. J rations: Standard Issue 1 -- new Jeep magazine reviewed, 2006. The Saturday Evening Post, 1957 -- John Clymer's cover painting.
	Manuals CJ-3B Owner's Manual -- 1953, 57 and 63 versions, and the Owner's Identification Card. CJ-3B Parts List, 1956 -- exploded illustrations of many components. Willys Service Standards, 1952-54 -- specs and tolerances. Original Factory Art -- from the Owner's Manual, Service Manual and Parts List.
	Brochures Goes Anywhere, Any Time, In Any Weather! -- early CJ-3B brochure. The World's Standard Utility Vehicle -- 1953 export brochure. Kaiser-Willys 4-Wheel Drive Brochures -- mini-posters of the Jeep line. CJ-3B Brochure, 1950's -- plus the whole Jeep lineup. CJ-3B Brochure, 1962 -- great illustrations. Universal Jeep Brochure -- features the new CJ-5 and 6. Early Jeep Hardtops -- brochures from various manufacturers. Jeep Farming Power -- Kaiser-Willys brochure KW-1706. CJ-3B Jeep Fire Engine Brochure -- Willys Form SX-229-4.
	Pamphlets Jeep Versus Scout -- taking on the new competition for 1961. Facts for Service Stations, 1953 -- including Hurricane engine info. Jeeps for the Oil Industry, 1953 -- another version of the same leaflet. How to Use Willys 4 Wheel Drive -- some tips and cautions ("Keep your eyes on the road!"). Jeep-A-Trench -- "Gear-Draulic" trenching attachment.
	Cards and Posters 1953 Willys Prices -- a postcard becomes a history lesson. The Vehicle of Ten Thousand Abilities -- another 1953 postcard. 8 Out of 10 'Jeep' Vehicles Are Sold to These Buyers -- advice for Willys salesmen. Universal Jeep and Compressor -- special equipment postcard. Bubblegum Card, 1953 -- from the Topps "World on Wheels" series. Coffee Card from Finland -- breakfast with a Jeep on the side. Kaiser Jeep Model Identification poster, 1968 -- as seen on Jeep dealers' walls. AMC Jeep Model Identification poster -- later American Motors version. Willys-Overland Parts Boxes -- with Jeep drawings. 2012 Jeep Classics Calendar -- and earlier editions. My Life, My Adventure (or, My Jeep is Smokin') -- cigarette billboard.
	Radio Ads 1960's Jeep Radio Ads -- script excerpts, plus downloadable audio.

Also on The CJ3B Page, see The CJ-3B Bookshelf.

Elsewhere on the web, see Jeep literature dealers:

Last updated 10 December 2011 by Derek Redmond redmond@queensu.ca
http://www.film.queensu.ca/CJ3B/Literature.html
All content not credited and previously copyright, is copyright Derek Redmond